SPEEDWAY CHILDREN'S CHARITIES OPENS GATES
TO "VICTORY LANE" FOR FANS NATIONWIDE

NASCAR fans know how hard it is for their favorite drivers to get to Victory Lane. But Speedway Children’s Charities (SCC) is teaming up with Get-Etched.com to give racing fans across the country their chance to do just that … literally carve a family photograph of their choice onto black granite walls to be built at all six Speedway Motorsports (SMI) tracks.

Construction will soon begin on “Friends of Speedway Children’s Charities Victory Lanes” at SMI tracks in California, Georgia, Nevada, North Carolina, Tennessee and Texas. Fans have the opportunity to purchase space in an SCC Victory Lane of their choice, with net proceeds benefiting Speedway Children’s Charities. For a fee of $300, plus shipping and handling, those who purchase space in SCC Victory Lanes will receive one 8.5X11 etching shipped to their home and a 5X7 version that will be hung on one of the “Friends Walls” at an SMI track.

“Drivers write their names into the record book all the time,” Major General Thomas A. Sadler, USAF (Ret.), SCC executive director, said at today’s announcement. “Now, our many loyal fans can have their images etched onto our 'Friends Walls’ at the track, and feel the pride of having done something good to support kids and families in need with a permanent symbol of their generosity.” Each of the six SMI tracks will be limited to 10,000 etchings per wall.

“Visually, this will be a striking addition to the landscape at our track,” said H.A. “Humpy” Wheeler, president and general manager of Lowe’s Motor Speedway, site of this weekend’s Bank of America 500. “But more importantly, it will provide a tangible, hands-on demonstration of the kindness and generosity of our fans.”

Get-Etched.com will accept both original prints and digital images for processing and etching, with space also available for a personal message. Those interested in purchasing etchings can do so by visiting the company’s web site at www.get-etched.com or www.FriendsWall.com.

About SCC
Speedway Children's Charities provides funds to organizations that meet the direct needs of children. From mentoring programs to camps for special-needs children, the organization impacts the lives of children by supporting organizations that work tirelessly to see that their needs are met and that no child is left behind … regardless of illness, social environment or disability. Bruton Smith founded Speedway Children's Charities in 1984. The organization has dispersed more than $15 million and has chapters connected to all six SMI tracks: Atlanta Motor Speedway, Bristol Motor Speedway, Infineon Raceway, Las Vegas Motor Speedway, Lowe’s Motor Speedway and Texas Motor Speedway.

About Get-Etched.com
One of the nation’s fastest-growing keepsake and specialty gift item companies, Get-Etched.com permanently laser etches photos, logos, images and text onto high-quality black granite to capture special moments and memories to be treasured forever.

About Dyno Marketing, LLC
Leveraging the power of leading brand equities in sports and entertainment, Dyno Marketing will assist with development and promotion of Friends of Speedway Children’s Charities Victory Lanes. The company was instrumental in Get-Etched.com gaining status as an official NASCAR licensee.