Speedway Ambassadors to Assist Race Fans
Lowe's Motor Speedway has developed two new elements to help fans enjoy their race-day experiences during the track's upcoming schedule of NASCAR races, including the May 19 NASCAR NEXTEL All-Star Challenge and the May 27 Coca-Cola 600.
Working in conjunction with Motor Racing Outreach, Lowe's Motor Speedway has developed the Speedway Ambassadors, a program consisting of 30 volunteers who will be available to efficiently assist race fans with problems or questions.
Each Speedway Ambassador will have the authority to make on-the-spot decisions concerning fan-related issues. The Ambassadors will be positioned at entry gates prior to events and will move into the grandstands before pre-race activities commence.
The Speedway Ambassadors will be available to assist fans during the May 19 NASCAR NEXTEL All-Star Challenge, the May 26 CARQUEST Auto Parts 300 and the May 27 Coca-Cola 600.
Speedway officials have also worked with the North Carolina Highway Patrol to expand the area in which officers will control traffic during event days. In addition to controlling traffic on Speedway Blvd. from I-85 to the track, highway patrol officers will now also monitor and control traffic flow on Concord Mills Blvd., in front of Concord Mills mall.
"The road in front of Concord Mills wasn't previously part of the communication loop," said Doug Cremer, director of guest services and logistics for Lowe's Motor Speedway. "A new strategy has been developed to move that traffic to and from the speedway more efficiently, whether it's from Derita Road, the Highland Creek subdivision or the mall itself."
Tickets for all May NASCAR events at Lowe's Motor Speedway are still available and can be purchased by calling 1-800-455-FANS or by visiting www.charlottemotorspeedway.com.